by Steven Werley | Jan 7, 2019 | Business & Marketing |
Anyone that converses with me about business books knows my favorite one is, “How to Win Friends & Influence People” by Dale Carnegie. So if you think I’m bashing Carnegie or claiming to be better, I can assure you I’m not. Carnegie uses the book to explain...
by Steven Werley | Jan 1, 2019 | Business & Marketing |
In the wonderful world of Digital Marketing and WordPress, there seems to be a certain disconnect between the web developer/designer and marketing experts. Why is this? Well, because truth be told quite a few freelance professionals and even agencies tend to niche...
by Steven Werley | May 10, 2017 | Business & Marketing |
Every piece of a sales funnel is important, but without an effective tripwire, you might as well throw in the towel. If you’re sitting here asking, “What the heck is a tripwire?!” you came to the right article. What is a tripwire? A tripwire is a...
by Steven Werley | May 4, 2017 | Business & Marketing |
Market research signifies many attributes to a business. Let’s talk about how important it truly is though. Market research can without a doubt make you money. But how you might ask. It requires a deep understanding of your potential markets to truly know your...
by Steven Werley | Oct 10, 2016 | Business & Marketing |
“Do you make responsive websites?” That was THE question as I started my Web Design business. My response? Absolutely. If it was at a networking event and there were 3 other people, at least two them would ask, “What’s responsive?” What is a responsive...
by Steven Werley | Oct 6, 2016 | Business & Marketing |
Why is image optimization important? Anyone who has dabbled in digital marketing knows there are many credentials that help Google rank your website. You can call this your Google rank, SEO (search engine optimization), etc. Image optimization can either positively or...