From the Desk of

by Steven Werley | January 24, 2019 | Business, Marketing | 0 Comments

Let’s be honest. Creating customer avatars isn’t the sexiest thing to do in business. However, if you do, you can make your bank account a whole lot sexier. That’s right. One of the essential pillars in starting a business is developing accurate and relevant avatars...

by Steven Werley | January 9, 2019 | Life Experience, Motivation | 0 Comments

This post makes me bummed my website traffic is minimal. Hell, let’s be honest: nonexistent. Posting on a more consistent basis will bring in all the critics and haters which I am ecstatic for (not sarcasm). Anyone who knows me knows I enjoy stirring the...

by Steven Werley | January 7, 2019 | Marketing | 0 Comments

Anyone that converses with me about business books knows my favorite one is, “How to Win Friends & Influence People” by Dale Carnegie. So if you think I’m bashing Carnegie or claiming to be better, I can assure you I’m not. Carnegie uses the book to explain...